By Dave Bromley

Imagine how valuable it could be to you if you had a list of known buyers you could e-mail regularly with your offers. Talk to any Internet marketing “guru” and he or she will tell you that “the money is in the list” And this is perfectly true.

One of the easiest ways that I know of making money is to find a really good product on the Clickbank site. (www.clickbank.com), check it out and then send details of the product to the members of my opt in list. After that any orders are delivered automatically and the first thing I know about it is when my commission cheque arrives. Moreover, as normally on clickbank the commission is between 40%- 75% these can be for significant amounts.

Of  course the one problem you have is how do you start building an opt in list. There are a variety of ways that you can go about it, offering free gifts, writing newsletters and such like. However, if you are a seller on ebay then you have an excellent opportunity to list build.

Many eBay sellers totally disregard one of their most valuable assets. That is their customer’s details. When you have made a sale and dispatched the goods what do you do then? If your answer is that you move on to your next listing then you really are missing a golden opportunity to double or even treble your profits.

Elsewhere both on and offline businesses will pay incredible sums just to capture the details of potential customers. Yet here you are literally throwing them away. For instance if your customer buys a book about aeroplanes from you there is a fair chance that they might be interested in any similar products you offer in the future.